This Week in Mobile advertising(July 26 – July 31) A weekly wrap up of news in the mobile advertising world Unexpected Pampers advertises in Sex app Procter & Gamble appears to have stumbled into the business of unintentional PSAs. TechCrunch...

The importance of mobile advertising is unequivocal. It is estimated that by 2014, half of American web browsing will be done on mobile devices. According to BIA/Kelsey, the U.S. mobile ad revenues expected to hit $28 billion by 2015 which...

YES AirDrop is an incredibly simple drag-and -drop file sharing system that allows you to swap files with other Macs over WiFi. Apple has introduced a handful of features meant to address security and privacy, including sandboxing. Some features that...

“As a recent study from Compuware discovered, consumers have high expectations when it comes to the mobile web. In a survey of more than 4,000 mobile users from around the world, nearly half of respondents indicated they wouldn’t return to a website if...

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What is AdMob? Admob is a mobile advertising platform founded by Omar Hamouri in 2006, offering advertising solution to Android, iOS, webOS, Flash Lite, Windows Phone 7 and all standard mobile web browser. Google has acquired Admob on November 2009...